fbpx

Communications

5 Tips for a Successful Internship

5 Tips for a Successful Internship

by Taft Comms on August 14, 2018
Now that you’ve secured your internship, make it count. Rachel Pastor shares the most important things she learned during her internship at Taft, and five tips to help you have a successful...
Read More
The Golden (Retriever) Rule for Clear Communication

The Golden (Retriever) Rule for Clear Communication

by Pete Taft on July 25, 2018
Jargon has its place in technical and trade contexts, but when talking to someone outside your field, speaking clearly and understandably is paramount.
Read More
ISPOR Unveils Award-Winning Brand Refresh

ISPOR Unveils Award-Winning Brand Refresh

by Audrey Wallendal on May 14, 2018
Taft created new branding, updated messaging and a variety of new communications tools to better reflect the continuing evolution of health economics and outcomes research, as well as ISPOR’s...
Read More
10 WebEx tips to manage conference calls & meetings

10 WebEx tips to manage conference calls & meetings

by Sheila Cort on April 19, 2018
We’ve all been on conference calls or WebEx meetings where participants are speaking over one another, questions and comments lead to off-topic conversations or that run over the allotted...
Read More
In the Messaging Shootout, Teens Are Beating the NRA

In the Messaging Shootout, Teens Are Beating the NRA

by Jayne O'Connor, Jon Shure on March 6, 2018
For communications strategy to stay effective, it has to adapt to swings in public attitudes and perception.
Read More
There’s a Lot in a Name

There’s a Lot in a Name

by Jon Shure on February 20, 2018
Which is safer, natural gas or methane? It’s a trick question. Natural gas is made up mostly of methane, a highly flammable substance and an extremely potent greenhouse gas that contributes to...
Read More
The More Things Change: Timeless Advice for Gov. Murphy’s Spokespeople

The More Things Change: Timeless Advice for Gov. Murphy’s Spokespeople

by Jayne O'Connor, Jon Shure on January 25, 2018
With today's digital communications and instant responses, the experts that Governor Phil Murphy assembles to disseminate his messages face different challenges from the days when press...
Read More
Remembering a Leader of Principle: Gov. Brendan Byrne

Remembering a Leader of Principle: Gov. Brendan Byrne

by Jon Shure on January 5, 2018
Sometimes, the person meets the moment, and the country, or a state, leaps ahead. The New Jersey we love hasn’t always been in step with the times. For years, the Garden State lived far below...
Read More
Fund for New Jersey Offers Policy Guidance for New Governor, Legislature

Fund for New Jersey Offers Policy Guidance for New Governor, Legislature

by Jon Shure on December 7, 2017
With the State of New Jersey facing major challenges, and the certainty of a new governor for the first time in eight years, one of the state’s leading philanthropies decided it was time to...
Read More
How HEOR Can Claim the Spotlight

How HEOR Can Claim the Spotlight

by John Reuland on November 20, 2017
Health economics and outcomes research (HEOR) is more important than ever. Learn why HEOR teams need an internal communications plan.
Read More

Our Work

Finding the right voice and telling the right story is a powerful combination. See how we've helped businesses and nonprofits reach their goals.